Some architects still think a digital strategy is about getting onto Instagram.
Wild and crazy Design Thinking is central to architecture. But if you want to be a great BIM Monkey just go for that linear problem solving, get it done one quickly, jam that round problem into square hole type of thinking.
Architects are Misfits who dance across the silos of knowledge
For architect’s attitudes to Design Research need to be clearer and less contaminated by the twin evils of academic prejudice, about what research is, and the theory free zone of intuitive alpha-male designing.
In many respects the architect’s office resembles a scrap yard and the organisational pattern that emerges from the activities and material artefacts in the office is the idea that an architect is a gleaner.
A few years back I got together with another architect who had also been to business school. We had the idea of looking at how